Wednesday, February 16, 2011

20 Famous Brand Nicknames – Short & Sweet
When someone gives you a nickname, it means they have an affinity towards you. Calling people by their pet names is something understandable, but how do you nickname non-living things? Well…we actually do that every day with our favorite brands. This exhibits the power of famous brands that hold immense value for their customers. Madonna’s famous song ‘American Pie’ made us memorize the nickname “Chevy” for GM’s Chevrolet car brand. From then onwards, the popular car brand was more recognized as Chevy. Brands have also redesigned logos in order to adopt nicknames that surface through their initials. For example Kentucky Fried Chicken shortened their logo to ‘KFC’ in order to connect with their customers. These abbreviations become so popular and recognized that people just remember the initials. This is because customers find it easier to remember the contraction than the whole name. Following are the nicknames of famous brands:


Brands Nicknames
1 Chevrolet : Chevy
2 Coca Cola: Coke
3 Cadillac: Caddy
4 Pepsi Cola: Pepsi
5 Nordstrom’s: Nordies
6 Nickelodeon: Nick
7 Federal Express: FedEx
8 Budweiser: Bud
9 Stolichnaya: Stoli
10 McDonald’s sweet tea: Mickey D’s
11 American Telephone & Telegraph: AT&T
12 The Walt Disney Company: Disney
13 Mini Cooper: MINI
14 Home Box Office: HBO
15 America Online: AOL
16 Hewlett-Packard: HP
17 British Petroleum: BP
18 Kentucky Fried Chicken: KFC
19 Target: Tar-zhay
20 Bloomingdales: Bloomies

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